architecture . interiors . landscape . industrial . graphics

retail Store for Kids

Retail Store for Kids - HOspet

The store is designed in terms of color, material and light with the aim of promoting a positive atmosphere, empowering children’s imagination and positive emotions. The display window is an important as the other spaces, since the floor area of the store is at lower level from the ground, its identity is determined by the usual components such as mannequins and the products seen from the main road and by the use of specific illumination, which highlights and differentiates the area of exhibition from the rest of the areas, the aim is to seduce the buyer who must enter the shop in order to finish discovering the suggestions conveyed in the display window.

Artificial lighting is treated like a design material, is used for illuminating the general area of the display area’s highlighting specific products. Light is dealt with in a varied way and specific dramatization chosen for each particular product and brand.